Is now a good time to invest? Why 'keep calm and carry on' pays off for investors
- Alex Shairp

- Aug 4
- 2 min read
Donald Trump announced surprise tariffs back in April on what he dubbed ‘Liberation Day’. That unsettled global markets and caused a sharp sell off from panicked investors. Trump then announced a 90-day pause of the reciprocal tariffs on 9 April and markets picked-up. The recovery continued in the weeks following but uncertainty lingers, leaving many investors asking – “when is the right time to invest?”

IS THERE EVER A PERFECT MOMENT?
It’s natural to feel more cautious during periods of uncertainty, but waiting for the ‘right’ time can often mean missing out completely. Markets tend to recover, and investors who resist the urge to sell, often find that patience is rewarded. In fact, history shows some of the best investment days followed the worst days, although trying to predict when is notoriously difficult.
MANAGE YOUR EMOTIONS AND EXPECTATIONS
Negative headlines can encourage investors to switch or sell their investments, but emotional investment decisions rarely lead to better outcomes. A diversified, well-built portfolio should be able to manage short-term volatility while you stay focused on your long-term goals. Instead of trying to time the market, consider your long-term plans. The sooner you start, the more time your investments have to grow.
TIME IN THE MARKET, NOT TIMING THE MARKET
And the longer you’re invested, the more likely you are to benefit from long-term growth. Research shows that staying invested through the ups and downs beats jumping in and out of the market based on short-term events. In other words, it’s time in the market that matters most.
INVEST WITH CONFIDENCE AND CLARITY
Working with an independent financial adviser can help make an investment plan that suits your goals, time horizon and risk appetite. In turn, that should give you the confidence to invest calmly, whatever the market is doing.
Stop hesitating. The answer to 'is now a good time to invest?' depends on your circumstances and not the investment markets.
Find out more about how Blackmount Private Wealth can help you invest with confidence here or schedule a free consultation with an expert investment adviser to get started.
The value of investments can go down as well as up and you may not get back the full amount you invested. The past is not a guide to future performance and past performance may not necessarily be repeated.



